ABOUT THE ROLE:

Social Media Designer

Location: Sydney
Position Type: Full Time

Job Overview:

As a Social Media Designer at Orange Line, you will play a pivotal role in shaping our brand’s online presence across various social media platforms. You will be responsible for creating visually compelling and engaging content that aligns with our brand identity and resonates with our target audience.

Key Responsibilities:

Content Creation: Design and produce high-quality graphics, images, videos, and other visual content for our social media channels, including but not limited to Instagram, Facebook, Twitter, LinkedIn, TikTok, and Pinterest.

Brand Consistency: Ensure that all social media content adheres to our brand guidelines and maintains a consistent visual identity.

Content Calendar: Collaborate with the marketing team to develop a content calendar that aligns with marketing campaigns, product launches, and events.

Visual Storytelling: Use your creative skills to tell compelling visual stories that engage our audience and convey our brand’s message effectively.

Trends and Innovation: Stay updated on the latest social media trends, design techniques, and platform updates to keep our content fresh and relevant.

Community Engagement: Interact with our social media community by responding to comments, messages, and feedback in a timely and professional manner.

Analytics and Optimization: Monitor social media performance metrics and use data-driven insights to refine and optimize content strategies.

Qualifications:

Bachelor’s degree in Graphic Design, Visual Arts, or a related field (or equivalent experience).

Proven experience as a Social Media Designer or similar role.

Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

Strong understanding of social media platforms, trends, and best practices.

Excellent communication and collaboration skills.

Creativity and a keen eye for design aesthetics.

Ability to work independently and meet deadlines in a fast-paced environment.

Knowledge of video editing software (e.g., Adobe Premiere Pro or Final Cut Pro) is a plus.

Experience with 3D design or animation is a bonus.

About Orange Line:

Orange Line is a dynamic and innovative [industry/niche] company that is dedicated to [briefly describe the company’s mission and values]. We are seeking a talented and creative Social Media Designer to join our growing team and help us drive our social media presence to the next level.

Why Orange Line?

Competitive salary and benefits package.

Opportunity to make a significant impact on our brand’s online presence.

Collaborative and innovative work environment.

Professional development opportunities.

If you are a passionate and creative designer with a strong desire to shape a brand’s online presence, we encourage you to apply for the Social Media Designer position at [Company Name]. Join us in our mission to [briefly reiterate the company’s mission or vision] and help us connect with our audience in meaningful and visually captivating ways.

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